Product Design Playbook
  • messy.design Design Sprint Playbook
  • Previous Sprints
    • README
  • Pre-sprint
    • Materials
      • Pre-Sprint Client Worksheet
      • Pre-Sprint Request for Materials
      • Workshop Pre-Read
  • Understand
    • Materials
      • Competitive Analysis
      • Gathering Forces
      • Inspiration Info Source
      • The Business
      • The Customer(s)
      • Define: Terms
      • Risks
      • The Problem & The Value Prop
    • Example Schedule for Understand
  • Diverge
    • Example Schedule for Diverge
  • Converge
    • Example Schedule for Converge
    • Exercises
      • Critical Path
      • Pitch Practice
      • Card Sorting
      • Needs, Wants, Desires
      • Who, What, When, Where
      • Silent Critique
      • 3-12-3
      • Group Critique
      • Assumptions / Test Board
      • Crazy Eights
      • Five Whys
      • Storyboards
      • Back Burner Board
      • Problem Statement
      • Mind Mapping
  • Prototype
  • Hi-Fidelity Mocks
  • Test & Learn
    • Example Schedule for Validate
    • Materials
      • Sprint_Summary
  • Contributing
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  • Team intros (15min)
  • Intro to the Design Sprint Process (5min)
  • Intro to Day 1: Understand (5min)
  • The Problem Statement (10min)
  • Introduce Assumptions Board (10min)
  • Introduce Back-burner Board (10min)
  • Pitch Practice (15min)
  • Existing research (10min)
  • Definitions: The Business & The Customer (1hr)
  • Definitions: The problem, The Value Prop, Success (1hr)
  • Business Model Canvas (30min)
  • Lightning Demos (45min)
  • Expert Perspectives (30min)
  • Daily Recap (30min)
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  1. Understand

Example Schedule for Understand

Team intros (15min)

Introduce the design sprint team, announce the Product Owner and acknowledge the others involved with the project but not participating in the design sprint.

Intro to the Design Sprint Process (5min)

High Level overview and goals of each day. Set expectations about how we might feel at certain steps in the process.

There are many uses for a design sprint. At the core a design sprint is about quickly and collaboratively using design thinking to solve problems.

Intro to Day 1: Understand (5min)

Day 1 is about developing a common understanding of the context within which we are working and all the elements in that context (the problem, the business, the customer, the value prop/hypothesis, success, etc). Our goal is to expose risky knowledge gaps and identify risky assumptions so that we can make plans for reducing those risks and move forward confident we are heading in the right direction. Also, by gather info we will empower our decision making abilities and eliminate the need for guesswork later on.

The Problem Statement (10min)

Introduce Assumptions Board (10min)

Introduce Back-burner Board (10min)

Pitch Practice (15min)

Existing research (10min)

Quickly identify existing research the client has done and determine when that research can be brought back during the definitions section of the day.

Definitions: The Business & The Customer (1hr)

Definitions: The problem, The Value Prop, Success (1hr)

Business Model Canvas (30min)

Lightning Demos (45min)

Expert Perspectives (30min)

Identify existing research and other perspectives that would provide valuable insights and info.

Daily Recap (30min)

Consolidate notes and write daily summary.

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Last updated 6 years ago